PRIVATE LABEL MANUFACTURING
What Is Private Labeling?
A private label product is produced by a manufacturer (such as The Pretty Chemist LLC) sold under a retailer's (you) brand name. As a retailer, you determine how it's packaged and labeled. Spa and hair salons often use some or all private label products to create their brand.
How Does It Work?
Private-label manufacturers secure deals with individuals or brands to sell their products under the retailer’s name with no attribution. The retailer (you) purchases products at wholesale prices meeting the manufacturers' MOQ (minimum order quantity) and resales products under retailer's brand name at increased market prices.
What Are The Benefits of Private Labeling?
Higher Profit Margins
Lower Operating Costs
Greater Market Stability
Lower Investment Risks
Customizable Formulas for Brand Uniqueness